Global Taktika is responsible for the communication strategy of one of the new betting players - INBET. Yes, we are the reason why the whole of Bulgaria was singing 'Inbet bonus.' But that was after we outplayed everyone else. And after we, like true gladiators, conquered the arena of betting in our country. With the help of Azis, Gero, and Martin Kamburov, we built the brand's tone of voice in an unparalleled way. Our main goal was to escape from the typical clichés of the industry. At the same time, we aimed to establish Inbet in the consumers' minds as the preferred gaming destination. Of course, everything from outdoor advertising to activations in the digital space was executed by our team. The result is visible. And the best is yet to come.